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TED Talk-style ad for a telehealth brand. · XDL

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TED Talk-style ad for a telehealth brand.

TED Talk-style ad for a telehealth brand.

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TUNED TO THIS CLIP

Whiteboard-style ad for a telehealth brand.

Cartoon animation-style ad for a supplement brand.

Yapper VSL-style ad for a supplement brand.

“How do I run telehealth ads?” You don’t sell the product. You sell the story. It’s almost always someone sharing a real struggle first, with only a subtle mention of the product and a simple “learn more” CTA. When brands can afford a $200–300 CAC, they aren’t chasing maximum

Miniature dollhouse-style sample ad for @huel

Want telehealth ads that actually convert? Start with education. Retention is my #1 focus because informed customers are statistically more likely to choose you as their provider. Teach first. Sell second. Education wrapped in entertainment is where the magic happens.

This is a masterclass in faceless yapping. He spends the first 80% of the ad educating and only introduces the product at 1:47. There are so many subtleties in here that make this a great ad: - Calls out problem instantly (audibly, visually and with a text overlay hook) -

ecom brands are doing $100k/day with this simple style of ad documentary ads instead of opening with “here’s our product” you start with something people actually want to know “in 1952, coffee companies had a problem…” old footage, newspaper clippings, weird facts, voiceover

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Love the way you highlighted accessibility!
That analogy about time-saving was spot on!